1. FC Barcelona celebrates World Cup teaming up with Olapic

    We are excited to announce that following the Mavs, current NBA Champios, FC Barcelona, the current Soccer World Champion has also joined the Olapic family to enable their users engage with the club at a new level! Last weekend, FC Barcelona won the FIFA Club World Cup 2011 in Japan. The team wanted to celebrate such special ocassion with their fans, and they asked to submit their photos supporting the team during the game and the celebration. Their loyal fans responded by sending picture via Facebook, Twitter and from many other sources creating a more engaging experience for all of them! The club,that has the largest social media presence in the web among sports teams is upping the ante when it comes to engagement and user generated content!

    Pictures from the celebration

    FC Barcelona kicked-off Olapic asking their fans for pictures from the celebration that were taking place around the world as the team won the FIFA World Cup 2011. In a matter of minutes, their site was flooded with great pictures from fans around the world and some of them sending pics even from the stadium, like this picture featuring Shakira that one fan took there:

    Supporting David Villa

    David Villa, one of FC Barcelona stars, was injured during the semi-finals and fans also wanted to show him their support, which they did sending their best pictures of him and including their “get well soon” messages, that were posted on FC Barcelona’s site.

    Proud of becoming part of FC Barcelona’s site

    For many FC Barcelona fans, the club is now part of their identity, and from now on, they can also become part of the club’s presence on the web. This translates intro great virality as users promote their own content across their social networks, bringing more fans to the site and growing the photo collection of the club with no effort for FC Barcelona.

    And similar reactions took place when fans found their pictures as part of FC Barcelona Facebook Fanpage:

    FC Barcelona keeps making history, and now, thanks to Olapic, their fans are part of that history too!

    4 months ago  /  0 notes